Ethical Guidance on Online Rankings, Reviews, Accolades, "Misleading" Statements and More
While new digital marketing channels present significant opportunities for attorneys looking to generate new business, they also pose considerable ethical risks. This program will focus on how the rules of ethics are being applied to emerging issues on the frontier of online legal advertising. Get clarity on what you can and can't put on your legal website, online listings, blog and social media. Register today!
Explore the blurry line separating misleading and deceptive statements from permissible language.
Learn the do's and don'ts of using client reviews, rankings and accolades in online advertising.
Identify and avoid ethical risks on your legal blog.
Get tips for crafting effective web disclaimers and clarify what you cannot disclaim.
Explore the ethical risks of crossing state lines with your web presence.
Applicable Rules of Professional Conduct
Top Legal Website, Marketing and Advertising Concerns
PETER L. OSTERMILLER is a sole practitioner concentrating in legal ethics and professional responsibility matters. Mr. Ostermiller represents attorneys in disciplinary and reinstatement proceedings, judges in judicial ethics matters, and bar exam applicants. He has also represented parties in attorney’s fee dispute proceedings; attorneys in legal proceedings in which sanctions have been sought against the attorney; represented parties in attorney disqualification proceedings; and counseled lawyers and law firms in their respective rights, responsibilities and duties to other attorneys and their clients. He is a member of the Kentucky Bar Association, Louisville Bar Association and the Association of Professional Responsibility Lawyers. Mr. Ostermiller served on the Kentucky Bar Association's Ethics 2000 Committee which proposed changes to the Rules of Professional Conduct to the KBA, which resulted in the July 2009 revisions to the ethics rules. He graduated with his B.A. and J.D. degrees from the University of Louisville.
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